About Me

Hello, I’m Chandra, a creative storyteller and seasoned professional with over 16 years of experience as a Promo Producer, Video Editor, and Director in the ever-evolving media industry. From crafting compelling corporate films to producing dynamic promos and engaging social media content, I’ve built a career rooted in delivering impactful visuals that resonate with audiences and elevate brands.

Throughout my journey, I’ve had the privilege of working with top companies on diverse projects, including VOD and OTT promos, channel branding, and live-action productions. My approach combines a deep understanding of creative storytelling with technical expertise in tools like Adobe Creative Suite, Final Cut Pro, color grading, motion graphics, and live-action direction. Additionally, I leverage cutting-edge solutions such as AWS, Synology Cloud, and AI-driven video and voice generation to optimize workflows and deliver exceptional results efficiently.

In my recent roles, I’ve done promo production and branding for Etisalat’s (e&) own channels Criclife, GolfLife, Bloom, eJunior, Emasala, Emasala Simply South. My experience also extends to directing corporate films, documentaries, music videos, and more across the UAE and India, where I’ve successfully managed projects from initial concepts to polished final outputs.

Take a look at my portfolio, which reflects the creativity, precision, and dedication I bring to every project. Whether you’re seeking video production or technical excellence, I’d be delighted to explore how I can help bring your vision to life. To learn more about my professional journey, have a look at my portfolio.

Promo Producer

Etisalat by e& (Dubai -UAE)
June 2018 - Present

• Leading the production of on-air promos for VOD, SVOD, Criclife channel (elife Ch. 787), Emasala (elife Ch. 666),

  Emasala Simply South (elife Ch. 667), StarzOn (OTT) and Switch TV (OTT).

• Directed channel branding initiatives for Emasala, Simply South, CricLife, and GolfLife (eLife Ch. 785) channels, enhancing visual identity and audience engagement.

• Designing graphics for VOD, CricLife, and GolfLife creatives, including L Bands and O Bands Octo
  creatives, ensuring cohesive branding across platforms.

• Filming and Editing high-profile events such as Gitex and National Day, creating impactful promotional content.

• Editing S&P content for DMS and SVOD, maintaining high standards of quality and consistency.sive branding across platforms.

Director & Senior Video Editor

CS Films (India)
June 2017 - June 2018

• Directed and edited Corporate films, Advertisement films, Political films, Music videos, and Documentaries. Delivering high-impact visual narratives aligned with client objectives.

• Managed in-house green screen/chroma studio and production crew, optimizing workflow and production efficiency.

• Collaborated with creative teams to conceptualize, storyboard, and execute video projects from start to finish, producing high-quality content for social media and broadcast television.

• Wrote scripts and developed storyboards for a variety of projects, ensuring coherent visual storytelling from concept to completion.

• Managed multiple projects simultaneously, ensuring on-time delivery and alignment with client expectations and budgets.

Video Editor & Director

King Abdullah University of Science and Technology KAUST (Saudi Arabia)
May 2017 - Feb 2018

• Assembled and configured the KAUST Camera System for a wide range of projects, from single-camera setups to full-scale multi-camera productions.

• Collaborated with lighting and technical teams to ensure optimal visual aesthetics and audio quality, enhancing the overall production value.

• Directed and filmed university events, creating high-quality video content for internal and external university platforms.

• Led the setup and direction of in-house green screen productions, utilizing multi-camera setups to create dynamic and engaging video content.

• Managed post-production editing, including color correction, audio enhancement, and visual effects, to deliver polished final videos that met the university's standards.